Our team designed, and developed an interactive locker room experience for the New York Rangers and San Jose Sharks to highlight SAP Hana’s role in powering the NHL’s advanced statistics and analytics. Our team captured photos of the actual player gear in each team’s locker room and then brought the large-then-life experience to each stadium on massive touchwalls housing dozens of hotspots across the entire roster of lockers for fans to activate and engage with.
CASE STUDY